Connecting
- Open the brand's Connections and press Connect on Google Business Profile. Sign in with a Google account that manages the business.
- Choose the account, then the location this brand is. Open Maps from the list to tell look-alike listings apart.
Google sometimes marks a listing as a duplicate. The list says so and warns that posting may fail on it — pick the live Maps page.
What the connection does
- Publishes updates, offers and events to the location.
- Brings Google reviews into the inbox so they can be answered, and counts unanswered ones.
- Builds the location's "write a review" link from its Place ID, for receipts, counter cards and review invitations.
Review invitations
From the inbox's Reviews view you can email a customer one invitation with the review link. The same address is not asked again within the cooldown period, and each brand has a daily cap, because a mass-mailed review drive is what gets a listing suspended. Every invitation is recorded.